Over the past 3 months, HeliconNFT have had 128,685 website visits, of which the majority (54.6%) has come from social (69,819). The vast majority of this social traffic is derived from Facebook (98.8%). Second to social, most of our traffic is direct (35.67%) which shows a successful brand-building activity and virality (word-of-mouth-marketing) behind the growth of HeliconNFT. The highest pages per session come from social and display. The bounce rate has been 8.58% over the past 3 months, with the lowest bounce rates deriving from referral, organic search and affiliates. Most website sessions are from the Philippines (35.66%). HeliconNFT have been active for 3 months and do not yet have a live platform or games, and hence no trading volume to benchmark.